LRP: Survey of Young Unmarried Women and Women of Color in Battleground States

Voter Behavior Survey

Recently, Lake Research Partners conducted an online survey on voter choices and behavior in battleground states among unmarried women under age 55 and women of color. This survey looked at voter behavior – how they plan to cast their ballot, why they plan to vote that way, their concerns about the different voting methods in the upcoming election, and how we might reassure voters that they can safely and successfully vote by mail if they want to. Outlined below are the major takeaways and recommendations for communicating to voters that exercising their right to vote does not have to mean physically going to the polls if they feel unsafe.

In addition to the survey data (see below) four detail documents from the Voter Behavior Survey have been included as well:

Voter Motivation Survey

A second survey was conducted as well. This survey looked at voter motivation – how motivated they are to vote, who and what motivates them, and their ultimate reasons for going to the polls or voting for a certain candidate. Outlined below are the major takeaways and recommendations for motivating this group of voters and getting them to turn out for the election.

In addition to the survey data (see below) four detail documents from the Voter Motivation Survey have been included as well:

See the Data

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